We first launched our e-commerce business in the UK in 2015 before launching into Germany in 2017. Following this success we launched into DACH retail channels in 2021.

We’re now proud to say that as of 2024 we are in over 5000 German retailer stores, but we’re still only just getting started! We’re committed to driving our distribution much further as well as launching exciting, game-changing NPD in the coming years.

Our German team are spread remotely across the country as they have specific areas they are accountable for. Our Field Sales team are mostly made up of our Head of Sales (DACH), Key Account Managers and Regional Sales Managers too, but keep your eyes peeled as we expand this in 2024/2025!

We’re a tight-knit team of intelligent, hard-working, and downright lovely people, all passionate about making the world a happier, healthier, and better place!

That’s why we’ve created a world-class perks and benefits program designed to help our Hueligans thrive both personally and professionally, while showcasing our pride in their global impact.

Click below to find out how being a part of Huel Germany could benefit you...