Field Sales Executive - Home Counties
Get out on the road, sell straight from your van, and grow Huel’s presence with cash & carries, wholesalers, and local retailers. Take charge of your patch and make real sales impact every day.
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Hey! We're Huel, and we're pleased to meet you 👋
Our culture thrives on high performance, and we set the bar high for new Hueligans who join us.
We invite you to read the advert below for our new Field Sales Executive - Home Counties position to understand the role, and explore our 7 Huel values before applying to ensure we have the right working environment for you!
The role
We’re looking for a go-getter Field Sales Executive to take charge of the Home Counties region - from buzzing high streets to busy cash & carries and local wholesalers, this is your chance to own your patch and make a real impact.
You’ll be on the road, selling directly from your van, visiting a wide range of accounts including convenience stores, independent retailers, and trade customers. Your mission? Get Huel stocked, seen, and selling fast. This isn’t just a foot-in-the-door - it’s a hands-on, high-ownership role where you’ll grow our presence in key areas and drive real results on the ground.
The role is mainly field-based, with half a day per week working from home and one day per month in our Tring, Hertfordshire office for training and team meetings.
- Researching and planning: locating the best stores for our products to be sold in.
- Lead generation: Generating leads, landing new listings & driving cash & carry sales.
- Relationship building: Identify decision makers for new stores and build brilliant relationships with every store manager and customer, as the key face of the Huel brand.
- Excellent Execution: you will be working on multiple leads and new listings to hit your monthly targets, a high level of organisation is required.
- Pipeline and Sales Reporting: Weekly and monthly reporting on area and account performance vs targets, pipeline development, and reference back to objectives to ensure we are on-track to hit our goals. Spotting under performance and putting plans in place to rectify is equally important.
Not yet sure if this is the right role for you? Click HERE to read a more detailed job description.
What we're looking for in you
If you're just starting out or you've got a bit of sales or brand ambassador experience, and you're hungry to grow, this is the perfect opportunity to sharpen your sales skills, take on ownership, and grow within a fast-paced, mission-driven brand. If you're a self-starter with a passion for products, our mission, and sharing that energy with others -make sure to tell us - we want to hear from you!
Having a full clean UK driving license is essential as you will be provided with a Huel Van.
And as always, we’re on the lookout for new Hueligans who love a fast-paced environment and are always striving to be their best. We want people who aren’t afraid to think differently and push boundaries. If you’re all about setting big goals and believe that amazing things happen through creativity and teamwork, you’ll fit right in at Huel!
What do we offer in return?
We know that at times, our teams face demanding pressures, and exceptional effort deserves meaningful rewards. That's why we've created a world-class perks and benefits program designed to support our Hueligans in achieving their best, both professionally and personally, while celebrating the global impact they're making!
🌴 30 days annual leave PLUS bank holidays
🥤 Free Huel to keep you going
🐾 Dog friendly office
🙋 Paid Volunteering Days
🏋️ Monthly gym contribution, and we will give you your own nutrition plan.
🧘 Free on-site wellness area at Tring HQ, offering infrared saunas and an ice bath🧘
🧠 Free 1-on-1 therapy provided by Self-Space.
🏥 Private Medical and Health insurance for you and your loved ones, including free life insurance covering up to 4x your salary
⚡ Electric Car Scheme
🤰 Enhanced Family Leave
👪 Workplace Nursery Scheme
🎓 Huel Academy
💸 Paid Employee Referral Scheme
🎉 Biannual events to celebrate success - Have you heard about Huelchella?
We are Hueligans
We know that diversity isn't just important; it’s essential, and it makes us stronger. We're all about embracing our differences, celebrating what makes us unique, and bringing together Hueligans from all walks of life.
Whilst we all share the 7 values of Huel, it’s our individual differences that truly enhance our culture of belonging. We seek out Hueligans from around the world, encouraging authenticity, diverse views, and fresh ideas to create products that our global customers love.
Meet our teams here.
- Teams
- Retail Sales
- Locations
- Global HQ
- Remote status
- Hybrid
- Employment type
- Full-time

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