The Creative Hub is where Huel’s ideas are made tangible. This team is hands-on in creating the assets and videos that power our brand and performance channels — from product launches and website content to paid media, social, and campaigns. They design, build, and optimise high-impact creative across formats, combining strong craft with commercial thinking.

The Influencer team focuses on building powerful partnerships with creators and talent who genuinely connect with Huel. They lead influencer strategy and execution, managing relationships, spotting opportunities, and delivering campaigns that drive awareness, engagement, and acquisition. From major launches to always-on activity, this team plays a key role in growing our brand through authentic content, smart partnerships, and performance-driven thinking.

The Growth team brings everything together. They plan and deliver integrated 360 campaigns, from big creative launches to sharp digital pushes, making sure ideas land with impact across channels. Managing budgets, timelines, and cross-functional collaboration, they help turn strategy into execution across paid media, influencers, PR, experiential, and more. With a strong eye on performance and detail, the Growth team ensures our campaigns are cohesive, on-brand, and built to scale.