Head of Influencers

We are looking for a Head of Influencers to help drive the phenomenal growth we are seeing as the world’s fastest-growing complete nutrition brand.

We are looking for a Head of Influencers to help drive the phenomenal growth we are seeing as the world’s fastest-growing complete nutrition brand. 

We are now a Top 10 Sunday Times Fasttrack company, selling over 150 million meals in 100 countries, this is a vital role in our business developing and leading a key growth area. We are only getting started, we’ve seen what our brilliant fans and influencers can do so far for us and we want to scale this FAST. 

We are looking for an ambitious leader who can build the team, lead the strategy and the plan but importantly you will roll your sleeves up and deliver it as well - we are a high growth business and it's all hands on deck. This role will be based out of Tring, Hertfordshire/ London / & your very own home office.

What you will be doing

  • Building a strategy that works globally in line with our business goals and marketing plans for all our key markets (including UK, US, Japan, Europe - this is truly global) including multi-channels but testing, refining and improving as we go.
  • Creative and content - work with your team to manage the end to end creative and collaborative process from outreach, developing campaigns, build relationships, creative development, delivery and analysis developing a clear roadmap of testing and learning to establish success
  • Working with partners - build strong relationships with agencies, influencers, find the best people and partners to work with and bring them on board, setting budgets, KPIs and delivering on them
  • Measurement and tracking- proving to the business the value of influencers, establishing what is working using the right tools and systems
  • Building a team and talent - we hire the best at Huel and you will be building a world-class influencer team at Huel finding the best talent to work across all our countries


  • You will be a proactive, creative and hardworking individual who is genuinely passionate about influencer marketing and social media.
  • Proven experience of growing brands working with influencers - you are proud of what you have achieved and want to tell us about it
  • Strong collaboration across the business with performance marketing, organic social, PR to amplify content and partnerships specifically and wider stakeholders
  • You can build and lead a team. Huel is already one of the top companies to work for in the UK, you will add to our culture and grow your team to be better than yesterday
  • Understanding of the intricacies of working with influencers, how to get the best results out of them and agencies
  • Strategic brain able to think creatively and commercially and switch seamlessly between the two
  • Passionate about our brand with great experience, knowledgeable about the media landscape and social channels both established and upcoming

What we can offer you:

  • The opportunity to build something from day one!
  • Competitive salary
  • Share options
  • Flexible working
  • Free on-site gym including Personal Training & Yoga
  • Pension scheme
  • Optional private healthcare
  • Free Huel (of course!)

Additional information

  • Remote status

    Flexible remote

Or, know someone who would be a perfect fit? Let them know!

Huel HQ

6 Icknield Way
HP23 4ET Tring Directions View page


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